Posts tagged #Culture Pop Films

Music + Picture // Levi's GranFondo

In just two minutes, the new behind-the-scenes trailer for Levi's GranFondo captures the intense process of creating a 1st class bike race. Director Jami Tuell and the fine folks at Culture Pop Films worked with Olympic medalist Levi Leipheimer documenting "the best day out on two wheels".

The results are in: This shit is epic.

Right out of the gates, "Magnesium Dream" by Rags & Ribbons falls right into the film's mood with a guiding piano pulse; Then check out 1:20 where the music explodes into an anthemic rock crescendo, harnessing the powerful, emotional and even gritty landscape of the biking world.  

Dig it.

- Stirling Myles