Now fully in the swing of spring, it kicks us into a general want of new beginnings.
When thinking of this season, we can be blinded by the corny imagery of bright pastured and meadows full of pastel flowers. Wesley Jensen & The Penny Arcade's "Building Houses" evokes an alternate approach with spring in mind. Jensen provides this wonderful soundtrack to a sense of renewal.
Not only does Wesley Jensen's song cast a feeling of calm, it also sheds light of hope in the unknown. You can watch the video here.
We had a great time curating this mood with our collaboration with JCP's "Dear Wardrobe" spot.